Adam Opel AG


Crossland X Press Launch

Adam Opel AG Crossland X Press Launch

Eleven3 once again developed the full locations and event concept for the 2-week media launch of Opel’s new Crossland X model in Italy, during which some 450 media from all over Europe were invited to a product presentation and test-drives in the Veneto region

This comprised an original press conference set-up on the premises of the 47 Anno Domini Vineyards close to the Marco Polo Venice airport, which allowed the media to get “tuned in” to all technical and marketing aspects and set the scene for their own individual test-driving experience

Another amazing location Eleven3 proposed as a coffee stop was Duca di Dolle, a former medieval convent now transformed in a romantic “relais” located in the village of Rolle di Cison di Valmarino, with one of the most stunning landscapes in the Prosecco Region

Eleven3 also selected the Almar Hotel located in Jesolo in front of the Adriatic Sea to accommodate the media guests during the launch

All in all, our agency collaborated with Adam Opel AG on more than a dozen international media drives and programs over these last few decades

Details

country : Italy

place : Veneto Region

duration : 2 weeks

guests : 450

staff : 2

Event Job List

A.I.S.E.

Washright Campaign

Adam Opel AG

Crossland X Press Launch
Karl Press Launch
New Meriva on Tour

bpost

Staff Awards Ceremony

Chopard

24H of Le Mans ’14

Costa Cruciere

Dolce Vita Event

Dacia

10 Years Ride & Drive
New Logan MCV

Delhaize Group

Ahold Delhaize Merge Announcement
Extraordinary Shareholder’s Meeting

Detry

Open Doors Days

Distrigas

GIIGNL
Zeebrugge Terminal Event

DSM

Booths for Recruitment Events

Elanco

Guiding Coalition Congress
Onboard Meeting

ERTRAC

European Green Cars Initiative

European Commission

Brussels Economic Forum

Fost Plus

Festival Management

Galère

50th Birthday
New Headquarters

GDF SUEZ

BEE Voeux
BOZAR Gala Evenings
La Monnaie
Purchase Convention

Global Covenant of Mayors

New Headquarters Opening

GSK

CI Congress

HEC Paris

European Executive Campus

I.R.I.S.

Personnel Party

International Diabetes Federation

World Health Assembly Side Event
World Diabetes Day Breakfast Event

Lanxess

Capital Markets and Media Days
Lustran Polymers
Rubber Day

MUFG

50th Anniversary

Pfizer

BSTH Congress

Philip Morris Benelux

Anti-Counterfeiting Workshops
EU&U Event

Philip Morris International

Anti-Counterfeit Event at EP
Illicit Trade

Renault

Luxembourg Press Lunch
Press Conference
R.S. 01 Media Presentation

Royal Museums of Fine Arts

Auditorium
Private Events

Sopralex

Personnel Incentive ’14
Personnel Incentive ’15
Personnel Incentive ’16
Personnel Incentive ’17

Tele Atlas

New Ghent Headquarters Opening
Roadshow
Vision Tour Rome

Toyota

Brussels Airport Display

Volvo

Media and Design Events

Winterthur

Brokers Day

ZEP

General Assembly