Philip Morris International Anti-Counterfeit Event at EP
The European Parliament organized a Forum on the Combat of Counterfeit, Contraband and Organised Crime, which included an exhibition
Among the companies invited to describe their efforts against illegal trade was Philip Morris International, which participated using materials previously developed by Eleven3
These included interactive kiosks and a display of samples of illegal products, as well as of new technologies used to codify and track genuine products and help authorities fight counterfeiting and contraband
The materials were well received by visitors who included the President of the European Parliament, Jerzy Buzek
Details
country : Belgium
place : European Parliament - Brussels
duration : 5 days
staff : 3