Café-Tasse
Brand Repositioning
Café-Tasse Brand Repositioning
Café-Tasse, the well-known Belgian chocolate company, relied on the assistance of Eleven3 in 2009 to reposition the brand, rationalize the product portfolio and develop a new marketing strategy
In the framework of this project, Eleven3 contributed to refreshing the brand’s identity and graphics, the design of new ads and product packaging, the organization of promotional events and mailings, and giving a facelift to Café-Tasse’s main shop in central Brussels